We make goals and prepare plans to achieve them and we are
very emotional when it comes to meeting them. We face many hurdles, even the
best of plans have problems, not because we did not do our best, but because of
external factors. But there are many cases of internal factors which we find difficult
to acknowledge or accept. One of them is our lack of knowledge with regards to
investing. We all believe that with so much information available on the net as
well as through personal contacts, we believe that we cannot go wrong and
because of this we tend to take wrong decisions. We are emotionally involved.
You do not believe it, lets take an example, review your portfolio and check
how many stocks you have in it which are loss making, but you are reluctant to
sell, all the information in the market says it is not worth the stock, but you
are still hanging on to it. The reason is you believe you did the right thing
and are still hopeful you will at least get the cost back.
Now look at the portfolio and check the number of cases
where you have made money by selling good stocks, you would be telling all your
friends and relatives how you made money on these stocks by selling, but
really, did you make money or a loss. Because currently the value of those
stocks which you sold is much more. So end to end you have lost money, but are
not ready to accept. If you were not emotional, then you would just get rid of
these loss making stocks and put your money to better use. Most of the
emotional investors tend to put in their money in the market just on hearsay.
If by now you have realized that you are an emotional investor, go for SIP’s in
mutual funds, this way the emotional bias is taken care of, because of discipline.
Another problem with emotional investors, is they are so
determined to make money that they are not ready to spend for good advice.
Though you could start an SIP, it should be based on one’s risk profile and
goal. Again periodic review is important, even the best of plans need to be
tweaked as circumstances change with time. Not only own, but also
environmental. The biggest problem with emotional investors is greed, they
would like to make money fast, so they just concentrate on returns. Returns
should also be matched with risks and your time horizon. It should not happen
that when you actually require the money, the market is down and you do not
actually get what you require for your goal or it would so happen that you
withdrew your earnings early, just on seeing some profits.
One thing to remember is any asset class will give you a
certain average return. When we say, average, there would be times when the
returns are high and other times when they are low. The problem with emotional
investors is they tend to go by only the recent news and ignore the average and
they end up entering the market when it is high. Remember that investing is not
gambling, so not get emotional. If you find it difficult, consult a financial
advisor.
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